Client Proposal

In order to create an advertising proposal, i need gather information about the company that makes the product, where it wants to advertise, what it wants the advertising to achieve and how much it has to spend.

The advertising budget for my campaign to advertise 3 WWE superstar action figures is £100,000.

To boost sales of a product that is not as popular as it used to be.
The type of advertising that would suit my campaign is to have Print and TV adverts, because people would see them much more as people watch TV more.
The print advert that i had in mind was to add the brand values, the image of the product, the WWE logo to show it is still part of that brand, The place where you can buy the product and what the product does in speech bubbles. I want to all of this because it shows that it is meant for children.
The type of people that would have this product are young boys from the age of 9-11, and they like to play with action men and watch WWE Wrestling. The best place to sell this product would be Toys 'R' Us as thats where most children would buy there toys.